In the past, Facebook Messenger was just a way to chat with friends or relatives. Now Facebook Messenger has become one of the most powerful tools for brand presence and customer engagement. That’s why I can recommend for almost anyone and say with confidence, you should be using Facebook Messenger for business.
Nielsen messaging survey showed that messaging is the second-most popular form of communication for customers when interacting with brands. The survey also showed that 53 percent of people are more likely to shop with a business they can message directly.
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