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WooCommerce is one of the most popular eCommerce platforms around the world. It’s a WordPress plugin that will turn your website into a very powerful online store. Unlike Shopify, Bigcommerce, X-Cart and other solutions, WooCommerce is an open-source solution.
It was founded in September of 2001, the WooCommerce plugin has been downloaded more than 50 million times.
This WooCommerce review will be incomplete if we do not discuss the reasons why you should use this eCommerce plugin. So, let’s see the top features of WooCommerce.
You’ll also need to meet WordPress’s minimum requirements, which are almost the same:
WooCommerce has lots of features. The platform comes with all the core functionalities you need out-of-the-box. If your stores require more advanced shipping or checkout features, you can always install another plugin to build on top of WooCommerce.
Last year WooCommerce released a major update of their software: WooCommerce 3.8.1. Here are some of the major free features you get with WooCommerce.
If you are familiar with WordPress, then the installation of WooCommerce is very simple like drinking a glass of pure water. You can install and activate this like any other plugin.
Just login to your WP Admin > Plugins > Add New. You will get a search option. Type “WooCommerce” in the search box and hit the Enter button.
After finding WooCommerce as the above screenshot, click on “Install Now” and then “Activate”.
First thing you will see after activation is an installation wizard. Initially, you can skip it and make all the changes manually later.
In the beginning, the setup will ask you for the essential data about your store like the following:
Here you can add the country where your store based, its address, the currency you use and the types of products you are planning to sell (physical, digital or both).
Type all the necessary information properly for your business and continue via the Let’s Go button at the bottom.
After the store setup, you have to configure the payment options. Decide whether to use Stripe and/or PayPal as well as other offline payment options like a check, bank transfer or cash on delivery. If this is not what you need, you can add other payment gateways via plugins.
After the completion of the Payment setup, you have to configure the Shipping option.
Since you already have basic zones set up (that you can enable/disable) and to which you can apply currency rates. You can now add some more options via a plugin.
At the bottom, there is also a promotional offer for ShipStation, which you are free to use.
By the way, if you don’t know all of this necessary information, you can also skip these steps and change it all later.
At this step, WooCommerce will ask you to install a number of recommended features like Storefront theme, automated taxes powered by WooCommerce Service and Jetpack, MailChimp for email marketing and the social media Facebook for WooCommerce plugin.
Choose the right one. For testing purposes, it makes sense to use the default theme. It is a good opening point for an online store design that makes the beginning a lot easier. You can also install the rest features later if needed.
Now the setup wizard will ask you to connect your store with the aforementioned Jetpack.
It’s a good plugin that makes sense to have and can also provide automated taxes. You can also get it from WordPress respiratory.
At the last step, you can sign up for the WooCommerce email newsletter and also find some links for the next steps like creating your first products, Import Products, View Dashboard, Review settings, take a guided tour, etc.
Now click on the Let’s Go button. If you put a tick on Create a homepage using Storefront’s homepage template, you will be taken to the Customizer in order to take a tour and publish the changes.
These will keep you up to date on sales, orders, recent reviews, and more. Finally, you will get two items to the main menu called WooCommerce and Products. Here you will take your next steps.
Here are the pros and cons of WooCommerce that you must consider!
WooCommerce is totally free and open-source platform.
This means that you can alter its code because it is open source
However, to get some more advanced features WooCommerce Extensions require a punctual payment or even monthly fees. This is a disadvantage that will be discussed later.
WooCommerce is a very option for those who have previous experience with WordPress.
Because they will be familiar with the interface. This will help them to quickly get started with the design of their online store.
WooCommerce customization options shine with special intensity.
There are tons of themes for this platform. After choosing the right one, it is possible to customize all its sections like header, footer, product sheets, checkouts, etc.
This is possible for free access to CSS, HTML, and PHP style code. Therefore, WooCommerce is suitable for professionals as well as for beginners.
Another major advantage of WooCommerce is its flexibility – you can create any kinds of online shops, regardless of their market niche or their products!
You can configure your WooCommerce store to sell physical, virtual or downloadable products. It can also be adapted to affiliate programs and other business models.
Another strong benefit of using WooCommerce is security.
This platform is regularly updated to keep up to date security. But the WooCommerce plugin does not include components such as the SSL certificate or backup tools, to make backups.
These components can be easily added to WooCommerce.
When it comes to payment security, WooCommerce is perfectly complemented with secure gateways such as Stripe, PayPal, WePay or Payza.
Another important aspect of WooCommerce is its community of users, developers, and contributors.
In WooCommerce Community you will get proper documentation and informative guides. A plugin industry has been formed by depending on WooCommerce. The WooCommece Support Forum is also pretty great for finding solutions for your problems.
WooCommerce has tons of plugins! With plugins, you can add excellent features.
But this has a minor disadvantage that goes unnoticed by less experienced users. Installing too many plugins and extensions tends to slow down the speed and overall performance. This is because WooCommerce takes more memory than an average plugin.
It is best to implement desired functions through CSS, jQuery or HTML codes. If this is not possible, it is advisable to narrow the number of plugins installed.
Downloading and installing this WooCommerce is free of charge. Most of the widgets and add-ons are free.
But as mentioned above, the installation of some premium/paid extensions may require a regular payment with monthly fees.
But if you want to implement a payment gateway, specific subscription services, want to implement specific features in your way – you might need to pay.
Hooks in WordPress essentially allow you to change or add code without editing core files. They are used extensively throughout WordPress and WooCommerce and are very useful for developers.
The reason there have been thousands of plugins based on WooCommerce is the hooks and filters WooCommerce offers.
WooCommerce turned out quite remarkable for the WordPress industry. WordPress and WooCommerce are pre-installed with some hosting solutions and you don’t need to think about the installation.
Fortunately, WooCommerce provides detailed and well-explained video tutorials that will help you to set up your store.
WooCommerce is a low-cost platform and it does an excellent job of providing WordPress’s SEO and functionality for your benefit. And, if you’re interested to work through technical issues with mostly just guides and forums to place on, WooCommerce could be the right option for you.
Ready to get started with the WooCommerce? Click the link below.Get Started With WooCommerce!
Sorry, pal! The plugin couldn’t pass all our tests. No hard feelings, right?
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WooCommerce is a flexible, open-source eCommerce solution built on WordPress. Whether you’re launching a business, taking an existing brick and mortar store online, or designing sites for clients you can get started quickly and build exactly the store you want. Activate the free WooCommerce plugin on a new or existing WordPress site, follow the optional guided tour, and set up....Read More >>
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