According to Statista, the global market size of the B2B eCommerce industry in 2022 was around $20.4 trillion, five times that of the B2C eCommerce market. It’s estimated that this market size will exceed the threshold of $36 trillion by the end of 2032.
B2B is normally a wholesale business, which requires huge investments. So, if you’ve enough capital and want to enter this field, you should definitely have an online store. Because once you have an online store, numerous buyers & suppliers can reach you, enhancing your business opportunities.
However, there are several fundamental differences between B2B and B2C eCommerce. In this article, we’ll explain a step-by-step guide on how to create a wholesale WooCommerce B2B store using the powerful B2BKing plugin. Before that, we’ll cover a few theoretical discussions. Keep reading!
Difference between B2B and B2C eCommerce stores

The primary differences between B2B and B2C eCommerce stores lie in their target audiences, features, and functionality. Here are the key distinctions:
Target audience
B2B store: Targets businesses and wholesale customers rather than individual consumers. B2B transactions often involve larger order quantities, long-term relationships, and negotiations.
B2C store: Targets individual consumers and focuses on selling products or services directly to end-users. B2C transactions are typically smaller in scale compared to B2B transactions.
User roles and accounts
B2B store: Typically involves different user roles, such as wholesalers, distributors, or business customers. These roles may have access to specific features, pricing structures, and account management functionalities.
B2C store: Primarily focuses on individual customer accounts without the need for complex user roles. The emphasis is on providing a straightforward shopping experience for individual consumers.
Pricing and payment
B2B Store: Often includes features for tiered pricing, bulk discounts, and negotiated pricing. Payment terms may also differ, with options such as invoicing and credit accounts for established business customers.
B2C Store: Sisplays fixed retail prices, and discounts may be applied based on promotions or sales events. Payments are typically made at the time of purchase.
Order process
B2B Store: Involves complex ordering processes, including the ability to request quotes, negotiate terms, and place bulk orders. Repeat ordering and subscription services may be more common.
B2C Store: Follows a more straightforward order process where customers browse products, add items to their cart, and complete the purchase with a one-time payment.
While these are general differences, it’s worth noting that some businesses may operate hybrid models, catering to both B2B and B2C customers on the same platform.
Is WooCommerce suitable to build a B2B store?

Yes, WooCommerce is suitable for building a B2B store. It offers flexibility, customization options, and support for various B2B functionality. The plugin allows you to create custom user roles, implement wholesale pricing, handle bulk orders, integrate payment gateways, and more.
Although WooCommerce is well-known for creating B2C stores, with the right extension, you can extend the plugin’s functionalities to meet the needs of B2B eCommerce stores.
B2BKing is by far the best B2B WooComerce plugin we have found online. Below, we will briefly discuss why B2BKing is the best B2B Wholesale eCommerce plugin, explaining some of its key features so you can make a decision whether to choose the plugin.
B2BKing – the Ultimate B2B WooCommerce & Wholesale Plugin
The B2BKing plugin covers a wide range of B2B aspects, from basic features like hiding prices for guest users to complex structures such as tiered pricing, tax exemptions, and more. Free plugin features include setting wholesale prices, organizing customers into groups, configuring payment and shipping methods, and generating reports.

Premium features include advanced business registration, a wholesale order form, private store options, and an invoice payment gateway. The plugin also introduces conversations and messaging for business users, enabling inquiries, quote requests, and negotiations.
B2BKing is actively maintained, frequently updated, and has a substantial user base with over 7,000 installations.
Why choose B2BKing to build your WooCommerce B2B store?

As a business owner looking to establish a WooCommerce B2B store, you can consider B2BKing – the ultimate B2B WooCommerce & wholesale plugin for several compelling reasons. We kept it in our number one choice for the following benefits:
1. Specifically tailored for B2B stores
B2BKing is purpose-built for B2B e-commerce. Its comprehensive features are designed to meet the unique needs and complexities of business-to-business transactions. This specialization assures you that the plugin understands the intricacies of wholesale and B2B operations.
2. Wholesale pricing precision
The ability to implement wholesale pricing and tiered structures is crucial for any B2B business. B2BKing not only allows you to set up wholesale pricing but also offers flexibility in creating tiered pricing models. This precision is essential for accommodating the varying needs of different customer segments.
3. Custom user roles empowerment
B2BKing empowers you to create custom user roles with distinct permissions. This is valuable as it allows you to tailor the user experience based on the roles of individuals within a business. Differentiated roles ensure that each user has access only to relevant features and information.
4. Negotiation and quote capabilities
The negotiation and quote request features provide a personalized touch to B2B transactions. B2BKing enables customers to negotiate prices and request quotes before finalizing a deal.
5. Flexibility in payment and shipping
The flexibility offered in configuring payment and shipping methods based on user roles aligns with their specific business requirements. This adaptability is crucial for accommodating the diverse preferences of B2B customers.
6. Tax exemptions compliance
B2BKing’s support for tax exemptions is a significant advantage. This feature ensures compliance with tax regulations and simplifies the purchasing process for tax-exempt B2B customers, streamlining their experience.
7. Dynamic rules for adaptability
The ability to set dynamic rules and restrictions based on various criteria allows you to tailor your B2B store to specific business rules and policies. This is key to ensuring that the store aligns with the unique operational aspects of your wholesale business.
In addition to the above points, you can use B2BKing Pro to get regular updates and ongoing support from its developers. This implies that the plugin will stay compatible with the latest versions of WooCommerce and WordPress, ensuring a stable and secure B2B environment.
How to build a WooCommerce B2B store with B2BKing

Building a WooCommerce B2B store with the B2BKing plugin involves several steps to configure settings, implement B2B features, and customize the user experience. Here’s a guide on how to build a WooCommerce B2B store using B2BKing:
Step 1: Install and activate B2BKing
Purchase and download the Pro version from the B2BKing website. You can also get started with the free version of B2BKing if you want to move forward with limited capabilities. Install and activate the plugin on your website by following our tutorial on how to install a WordPress plugin.
Step 2: Configure general B2BKing settings
In the WordPress dashboard, go to “B2BKing” on the left sidebar. Configure general settings, including enabling B2B mode, choosing the default user role for new registrations, and setting up business registration forms.

Explore each option carefully to see what configurations fit the best for your business needs. You can also read an in-depth review of B2BKing from the below and learn how to configure it properly:
B2BKing Review: A Complete Solution for WooCommerce Wholesale and B2B
Step 3: Create groups to control payment and shipping
Navigate to B2BKing > Groups and you’ll find three options: B2B Groups, B2C Users, and Logged Out Users. As you’re focusing on B2B wholesale stores, choose B2B Groups. Give your group a suitable name and define what shipping and payment methods the group will be entitled to.

Step 4: Create rules to define your groups
The group rules determine when a certain customer enters a specific group. They let you automatically modify a customer’s group based on predefined rules, triggered by specific thresholds like total spending. Navigate to Group Rules from the left sidebar and create your own rule.
For example, whenever a customer from any group comes to place an order of 100k, you can automatically upgrade this status to another, like Large Business, by setting up a rule as described below.

Step 5: Create dynamic rules to provide custom offers
You can utilize dynamic rules to customize settings or requirements for specific users, groups, or products. Unlock capabilities such as offering discounts, concealing prices, establishing minimum order quantities, accommodating tax exemptions, and more. Have a look at the following set of rules:

This rule set implies that the buyer will be able to avail of free shipping on orders over $250 and quantities exceeding 100 pieces. The offer is applicable to all B2B users who buy Classic Chair. Yes, you can create such precise rules with the B2BKing Pro plugin.
Step 6: Communicate with your customers via Conversations
Customers can reach out to you through their account page. You’ll see all messages by clicking the submenu Conversations from the left sidebar. The messages come with either of the three statuses- New, Open, and Resolved. Communicate with your customers, handle quote requests, answer questions, and provide clarifications through these conversations.
Step 7: Make exclusive offers for specific groups or users
The B2BKing wholesale plugin also comes with an offer creation functionalities. You can utilize offers to sell product packages in any quantity and at any price to specific customers or groups. Employ these offers to craft special deals, provide discounts, or promote bundles. You can create offers by using the Offers submenu provided by B2BKing
Carefully see the following example for your reference. We’ll see how this offer package appears in the front end in the last step of building this WooCommerce B2B store.

Step 8: Add pricing tiers to your products
Wholesale businesses need to offer customized and tire-based prices. B2BKing does an excellent job in this regard. You can set price tiers based on quantity, and customized pricing for different user groups like Small Businesses, Large Businesses, Resellers, VIPs, Factories, and more.

Simply go to any of your WooCommerce products’ edit page, and you’ll see these options including product visibility settings, dynamic rules assigned for that product, and other regular WooCommerce functionalities.
Step 9: Check if everything is okay in the frontend
Now you’re done with setting up a wholesale store. Let’s see whether the changes you made appear as intended or not. The pricing tiers appear as follows:

The offer package comprising two products looks like the following image:

So, everything is picture perfect. By following these steps, you can build a WooCommerce B2B store using the B2BKing plugin and create a tailored experience for your business customers. Don’t forget to adjust settings as needed based on your specific B2B requirements and continue to refine the store over time.
Take your B2B store to new heights with B2BKing
Remember, your B2B store’s success doesn’t depend solely on the features you add but also on your commitment to continuous improvement. There are several key points to consider when building such a store. Keep the user interface clean so people can easily navigate and find their desired products.
Make the site mobile-friendly, as over 50% of web visitors today are mobile users. You’ll surely miss out on a huge customer base if your site isn’t optimized for mobile phones. Since B2B eCommerce site has a huge amount of transactions, you should provide 24/7 customer support if you have international customers.
With B2BKing, you’re not just making an online store; you’re building a place for important B2B transactions and collaborations. As you dive into this world of B2B e-commerce, enjoy the flexibility, customization, and power that B2BKing brings to your WooCommerce setup. Here’s to a great future for your WooCommerce B2B store!
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